Instagram and Prospecting
How To Use Your Passions To Build Better Social Media Content • Instagram and Prospecting • Michelle Berman-Mikel
Episode Summary
Michelle Berman-Michael discusses the importance of building loyalty and community on Instagram through storytelling. She emphasizes the need to move away from generic content and instead focus on personal stories that resonate with your audience. By leveraging the concept of neural coupling, agents can create memorable and engaging content that stands out in a crowded market.
🎯 Key Timestamps
Lack of loyalty among followers
Build a community by focusing on a niche and using storytelling to connect with your audience.
Generic content not converting leads
Use storytelling and personal content to stand out and create emotional connections.
🎬 Clip-Worthy Moments
"63% of people remember stories over the 5% who remember statistics."
Hook: Want to make your content unforgettable? Here's why stories beat stats.
💡 Key Tactics
Ditch talking head videos and use storytelling.
To create engaging content that stands out and builds loyalty. (00:07:06)
💬 Quotable Insights
"Find your people on the platform and build your community."
"Storytelling creates a shared mental experience that enhances engagement."
Full Description
Welcome to our new series Instagram and Prospecting with Michelle Berman-Mikel.
In this episode Michelle discusses how to use your passions to build better content for your social media. Michelle explains what value series is and how to build a T graph using your passions. Michelle also emphasizes the importance of environment in creating connections with your audience. Last, Michelle talks about the importance of bonding one-on-one with your audience.
Please follow Michelle on Instagram here.
If you’d prefer to watch this interview, click here to view on YouTube!
To schedule a call with Michelle click here, Keeping it Real Pod listeners get 10% discount.
This episode is brought to you by Real Geeks and Courted.io.
Share This Episode
Send this episode to an agent who needs it
Topics Covered
Problems Addressed
Resources Mentioned
Real Geeks
tool • Recommended as a technology partner for real estate agents to generate more business.