2024-07-26⏱️ 0:18:13Analyzed

Instagram and Prospecting

Finding Your People Using Your Instagram Content • Instagram and Prospecting • Michelle Berman-Mikel

Instagram Specialist

Episode Summary

Michelle Berman-Michael discusses the importance of building loyalty and community on Instagram through storytelling. She emphasizes the need to move away from generic content and instead focus on personal stories that resonate with your audience. By leveraging the concept of neural coupling, agents can create memorable and engaging content that stands out in a crowded market.

🎯 Key Timestamps

00:02:19

Lack of loyalty among followers

Build a community by focusing on a niche and using storytelling to connect with your audience.

00:08:32

Generic content not converting leads

Use storytelling and personal content to stand out and create emotional connections.

🎬 Clip-Worthy Moments

surprising statistic00:09:02 - 00:09:32

"63% of people remember stories over the 5% who remember statistics."

Hook: Want to make your content unforgettable? Here's why stories beat stats.

💡 Key Tactics

•

Ditch talking head videos and use storytelling.

To create engaging content that stands out and builds loyalty. (00:07:06)

💬 Quotable Insights

"Find your people on the platform and build your community."

"Storytelling creates a shared mental experience that enhances engagement."

Full Description

Welcome to our new series Instagram and Prospecting with Michelle Berman-Mikel.

In this episode Michelle talks about how to create content that will make you stand out in IG and will lead to more appointments and business out of the platform. Michelle also discusses the importance of building your own community on your platform. Next, Michelle talks about how to provide unique content to your followers.

If you’d prefer to watch this interview, click here to view on YouTube!

To schedule a call with Michelle click here, Keeping it Real Pod listeners get 10% discount.

This episode is brought to you by Real Geeks.

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Topics Covered

Building loyalty on InstagramCommunity building through social mediaThe importance of storytellingNeural coupling in content creationDitching talking head videos

Problems Addressed

✨Personal Brand 🎯Lead Generation

Best For

🚀The Aspiring Top Producer

Focus on storytelling and community building to differentiate yourself and attract loyal clients.

Resources Mentioned

Real Geeks

tool • Recommended as a technology partner for real estate agents to generate more business.