Phil Wells
Making Videos About Other Agent Listings • Phil Wells
Episode Summary
In this episode, Louise Phillips Forbes shares her journey from dancer to top real estate producer, emphasizing the importance of authenticity, relationship-building, and being of service. She offers insights into navigating down markets, building a successful team, and the power of giving back to the community. Her approach to real estate is both data-driven and deeply personal, making her a standout leader in the industry.
🎯 Key Timestamps
Navigating a down market
Focus on being of service and sharing knowledge with competitors to build long-term relationships.
Maintaining authenticity in business
Embrace your unique style and background to connect with clients on a personal level.
Building and managing a real estate team
Hire for chemistry and complementary skills, and use personality tests to ensure team fit.
🎬 Clip-Worthy Moments
"If I operated from being of service at all times, what goes around comes around."
Hook: Discover the secret to thriving in any market condition.
"Embrace who you are today and who you will become every day."
Hook: Why being yourself is your greatest asset in real estate.
💡 Key Tactics
Use personality tests for team building
When hiring new team members, use personality assessments to ensure they complement existing team dynamics. (35:00)
Focus on data-driven storytelling
When presenting to clients, use data to tell a compelling story about the market. (12:00)
💬 Quotable Insights
"It's not the business of brick and mortar. It's really the business of people."
"In giving, we receive so much."
Full Description
Phil Wells talks about how he started his career in real estate. Phil describes how he built his business without a sphere of influence in NY. Next, Phil discusses how he built his social media presence and his YouTube channel and how his YouTube channel and videos impacted his real estate business. Phil and DJ also discuss how to decide what content to provide to your audience and audio podcasts vs. video content.
Please follow Phil on Instagram here and check out his YouTube channel here.
If you’d prefer to watch this interview, click here to view on YouTube!
Phil Wells can be reached at philip@philipwells.com and +1 (917)-993-4137
This episode is brought to you by Real Geeks and Courted.io.
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