Julia Boland
From Top Fashion To Top Real Estate • Julia Boland
Episode Summary
Julia Boland shares her journey from fashion to real estate, emphasizing the importance of specialization and team building in the competitive New York City market. She offers insights into navigating co-op and condo transactions and highlights the value of giving back to the community as a strategy for success.
🎯 Key Timestamps
Understanding the complexities of the New York City real estate market
Julia explains the importance of knowing the nuances of co-ops and condos, and advises agents to specialize in specific neighborhoods to better serve clients.
Helping clients know when they are ready to buy
Julia suggests having ongoing conversations with clients about their financial readiness and market conditions, sometimes starting years in advance.
Building a client base as a new agent
Julia emphasizes the importance of leveraging team experience, consistent marketing, and focusing on a specific geographic area.
🎬 Clip-Worthy Moments
"Givers get. When I pivot to helping others, opportunities seem to come my way."
Hook: Want more opportunities in real estate? Try giving back!
"Sometimes in a hot market, I'll put in an offer and say, '24 hours, take it or leave it.'"
Hook: Need a bold strategy to win in a competitive market?
💡 Key Tactics
Leverage team experience for new agents
New agents should use the team's track record to build credibility with clients. (20:26)
Consistent marketing through newsletters and social media
Maintain regular communication with clients to stay top-of-mind. (30:20)
💬 Quotable Insights
"Givers get. When I pivot to helping others, opportunities seem to come my way."
"In New York City, you need a lot more cash than you imagine to purchase."
Full Description
Julia Boland talks about her incredible experience of 22 years in real estate business and how she transitioned from a career in fashion into real estate. Julia describes how much she learned when she started working as an assistant for an agent. Next, she discusses the strategies to use as an agent with the clients and the importance of preparing your clients before the transaction. Last, Julia emphasized the role of training which she and her team deliver for the new agents.
If you’d prefer to watch this interview, click here to view on YouTube!
Julia Boland can be reached at (917) 690-4861 and julia.boland@corcoran.com.
This episode is brought to you by Real Geeks.
Share This Episode
Send this episode to an agent who needs it
Topics Covered
Problems Addressed
Best For
Resources Mentioned
CitySnap
tool • A new platform for New York City real estate agents to access listings and market data.