Dan Rochon
How To Stop Having Broke Months • Dan Rochon
Episode Summary
In this episode, Jordan Cohen shares his strategies for becoming a top-producing luxury real estate agent. He emphasizes the importance of a strong listing presentation, proactive marketing, and building client trust. Cohen also discusses how to elevate traditional marketing tools and the significance of professionalism in real estate.
🎯 Key Timestamps
Winning competitive listings
Develop a powerful and confident listing presentation that establishes credibility and trust before discussing price.
Standing out in a crowded market
Elevate traditional marketing tools like 'just listed' postcards with better quality and strategic distribution.
🎬 Clip-Worthy Moments
"I want you to have the same amount of confidence in me as I have in myself, that I am the best real estate agent."
Hook: How confidence can win you more listings in real estate.
"The job of a REALTOR is to bring your home to them, not just hope that they find your home."
Hook: Why waiting for buyers to find your listing is a mistake.
💡 Key Tactics
Deliver a comprehensive listing presentation before discussing price.
Use this approach to build trust and establish credibility with potential clients. (24:00)
Elevate traditional marketing tools like 'just listed' postcards.
Invest in high-quality materials and strategic distribution to reach potential buyers not actively searching online. (30:00)
💬 Quotable Insights
"A great real estate agent is like a good sports agent; we're promoting our stars, which is your house."
"The job of a REALTOR is to bring your home to them, not just hope that they find your home."
Full Description
Dan Rochon talks about communication and connection emphasizing the importance of connecting with clients on a deeper, emotional level. Next, Dan shares his transformation from struggling with addiction to becoming a successful real estate professional, highlighting the importance of personal growth. Dan also talks about the Self-Coaching Model explaining his framework for understanding how thoughts, feelings, actions, and results are interconnected, and how to break negative patterns. Last, Dan Introduces his upcoming book “Teach To Sell” which provides a step-by-step guide for real estate professionals to build belief, generate leads, scale their business, and develop leadership skills.
You can pre-order Dan’s “Teach To Sell” book here.
If you’d prefer to watch this interview, click here to view on YouTube!
Dan Rochon can be reached at info@greetingsvirginia.com.
This episode is brought to you by Real Geeks and Courted.io.
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Topics Covered
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Resources Mentioned
The Agents Edge
book • Jordan Cohen's book offering strategies to win listings and succeed in real estate.
Real Geeks
tool • A real estate sales and marketing solution to generate more business.
Modwell
tool • Technology to virtually renovate listings and enhance buyer interest.