Ryan Bruen
How To Deepen Relationships With Clients • Ryan Bruen
Episode Summary
In this episode, Ryan Young shares his journey from being a professional chef to leading the most successful real estate team in Ohio. He discusses the importance of discipline and work ethic, and how these traits helped him excel in real estate. Ryan also introduces Fellow, a seller lead generation tool that helps agents leverage their existing databases to generate and convert leads.
🎯 Key Timestamps
Generating seller leads from existing databases
Use Fellow to incubate and convert existing database contacts into seller leads by providing regular home value updates and call-to-action opportunities.
Converting difficult leads like expireds and FSBOs
Develop strong scripts and practice regularly to become comfortable and effective in conversations, focusing on listening and understanding client needs.
🎬 Clip-Worthy Moments
"I owe a lot of the success I've had in real estate to my professional training in the culinary world."
Hook: How a top REALTOR used his chef skills to dominate real estate.
"We realized that there was so many opportunities that were already acquired by the agents that were just sitting in their database."
Hook: Are you sitting on a goldmine of leads without realizing it?
💡 Key Tactics
Use Fellow to incubate existing database contacts for seller leads.
Regularly update contacts with home value information to keep them engaged. (30:19)
Develop strong scripts for calling expireds and FSBOs.
Practice regularly to become comfortable and effective in conversations. (25:02)
💬 Quotable Insights
"The bar is set pretty low for our industry, which is a shame because it's such an important experience in people's lives."
"The money is in your database."
Full Description
Ryan Bruen talks about current real estate market challenges focusing on motivation challenges for potential buyers and sellers. Ryan discusses smart home technology and how technology can make homes more efficient. Next, Ryan talks about client relationship management and the importance of maintaining personal connections with past clients. Last, Ryan discusses business preparation and systems including building automated systems and processes.
If you’d prefer to watch this interview, click here to view on YouTube!
Ryan Bruen can be reached at (973) 294-8887 and ryan@bruenrealestate.com.
This episode is brought to you by Real Geeks and Courted.io.
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Fellow
tool • A seller lead generation platform that leverages existing databases.