Dan Ihara
The Holistic Real Estate Agent • Dan Ihara
Episode Summary
In this episode, Jordan Cohen shares his strategies for becoming a top-producing luxury real estate agent. He emphasizes the importance of a strong listing presentation, proactive marketing, and building client trust. Cohen also discusses how to elevate traditional marketing tools and the significance of professionalism in real estate.
🎯 Key Timestamps
Winning competitive listings
Develop a powerful and confident listing presentation that establishes credibility and trust before discussing price.
Standing out in a crowded market
Elevate traditional marketing tools like 'just listed' postcards with better quality and strategic distribution.
🎬 Clip-Worthy Moments
"I want you to have the same amount of confidence in me as I have in myself, that I am the best real estate agent."
Hook: How confidence can win you more listings in real estate.
"The job of a REALTOR is to bring your home to them, not just hope that they find your home."
Hook: Why waiting for buyers to find your listing is a mistake.
💡 Key Tactics
Deliver a comprehensive listing presentation before discussing price.
Use this approach to build trust and establish credibility with potential clients. (24:00)
Elevate traditional marketing tools like 'just listed' postcards.
Invest in high-quality materials and strategic distribution to reach potential buyers not actively searching online. (30:00)
💬 Quotable Insights
"A great real estate agent is like a good sports agent; we're promoting our stars, which is your house."
"The job of a REALTOR is to bring your home to them, not just hope that they find your home."
Full Description
Dan Ihara talks about how he focuses on helping seniors navigate housing transitions, including understanding retirement. Dan discusses strategies for helping families transfer real estate wealth, minimize capital gains tax, and prevent family disputes over inheritance. Dan also talks about 1031 Exchanges to defer taxes and reposition real estate assets, particularly for older property owners. Next, Dan emphasizes a consultative approach that goes beyond traditional real estate transactions, focusing on understanding client needs and providing comprehensive financial guidance. Last, Dan talks about Education and Continuing Learning and the classes he teaches.
If you’d prefer to watch this interview, click here to view on YouTube!
Dan Ihara can be reached at dani@iharateam.com and 808.291.9733.
This episode is brought to you by Real Geeks and Courted.io.
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Topics Covered
Problems Addressed
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Resources Mentioned
The Agents Edge
book • Jordan Cohen's book offering strategies to win listings and succeed in real estate.
Real Geeks
tool • A real estate sales and marketing solution to generate more business.
Modwell
tool • Technology to virtually renovate listings and enhance buyer interest.