2024-03-22⏱️ 0:58:55Analyzed

Mark Plesha

32 Transaction In First Year During the Pandemic • Mark Plesha

Real Estate AgentBroker Works📍 Highland, Indiana$6M+ in first year, top agent in office

Episode Summary

Mark Plesha shares his journey from a union laborer to a top-producing real estate agent by leveraging unique lead generation strategies like FSBOs, expired listings, and probate leads. He emphasizes the importance of adapting to market conditions and maintaining a work-life balance by focusing on listings and investor clients. Mark's insights provide actionable advice for agents looking to grow their business efficiently.

🎯 Key Timestamps

10:32

Finding effective lead sources as a new agent

Focus on outbound prospecting like FSBOs, expired listings, and probate leads.

09:32

Balancing work hours with family time

Prioritize listings and investor clients to control schedule and reduce nights/weekends work.

48:04

Adapting to changing market conditions

Pivot strategies based on market trends, such as focusing on probate leads during low inventory periods.

🎬 Clip-Worthy Moments

tactical specificity34:45 - 35:30

"I'm not trying to handle objections over the phone. I just want to get in front of them in person."

Hook: Struggling with FSBOs? Here's a strategy that works.

mindset shift47:00 - 47:45

"Let the market dictate your actions. Pivot to where the opportunity is."

Hook: Is your real estate strategy stuck? Learn to pivot effectively.

💡 Key Tactics

•

Call for rent by owners to find potential sellers and investors.

Use this tactic to uncover hidden opportunities in the market. (17:30)

•

Use a gentle, value-driven approach when contacting FSBOs.

Lead with helpful advice and avoid hard selling to build trust. (34:45)

💬 Quotable Insights

"Lead with value and you'll find it hard for people to say no."

"Pivot your strategy based on market conditions to find success."

Full Description

Mark Plesha describes how he transitioned from his W-2 job into the real estate business in the middle of the pandemic. Mark discusses the pros and cons when working with investor buyers. Next, Mark explain what probate leads are and how he works in that area. Mark also emphasizes the importance of being nice and how that translated into business opportunities. Last, Mark discusses what he’s doing right now for the future of his business.

If you’d prefer to watch this interview, click here to view on YouTube!

Mark Plesha can be reached at 219-433-9154.

This episode is brought to you by Real Geeks.