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2025-04-30Analyzed

Kim Rittberg

Three Social Media Videos You Should Make Today • Kim Rittberg

Marketing and Media SpecialistKimRittberg.com📍 Brooklyn, New YorkAward-winning digital content strategist
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Episode Summary

In this episode, Kim Rittberg shares insights on how real estate agents can leverage video content to build their personal brand and generate leads. She provides actionable tips for overcoming the fear of being on camera and emphasizes the importance of authenticity and consistency in content creation. Kim also discusses the use of social media platforms to engage with potential clients effectively.

🎯 Key Timestamps

12:30

Agents are hesitant to be on camera due to self-consciousness

Kim suggests preparing your mindset, being authentic, and practicing to become comfortable on camera.

09:03

Agents struggle to generate leads through social media

Develop a consistent video strategy focusing on educational and entertaining content to engage and attract potential clients.

15:10

Creating video content seems time-consuming and costly

Start with simple videos using your phone, focusing on authentic and valuable content rather than high production quality.

🎬 Clip-Worthy Moments

tactical specificity15:45 - 16:30
"You can grow your business with an iPhone. Not only can you today, that's better than the other stuff."

Hook: Think you need expensive gear for great video content? Think again!

mindset shift28:00 - 28:45
"Get out of model mode... into teacher mode. Think about who you're helping and who you're serving."

Hook: Stop worrying about how you look on camera!

💡 Key Tactics

Use a hook in the first few seconds of your video

To capture attention immediately and increase engagement. (35:46)

Batch film multiple videos at once

To save time and maintain consistency in your content strategy. (56:51)

💬 Quotable Insights

"Video is the biggest growth tactic for marketing; invest in it to grow your business."
"Your first 100 videos might be garbage, but that's how you learn and improve."

Full Description

This episode is the third session of our “How To Break Into Luxury: The Blueprint to Become a Top Agent Seminar” with Kim Rittberg talking about the importance of creating engaging social media video content. Kim shares social media platform strategies and the importance of tailoring content for different platforms. Last, Kim talks about her Video Boot Camp and how it helps agents develop confidence and strategy.

If you’d prefer to watch this interview, click here to view on YouTube! 

Connect with Kim to grab one other last spots of her VIDEO BOOT CAMP INTENSIVE that starts in early May! In 4 days you will master video!

Follow Kim on Instagram.

Subscribe to Kim on YouTube.

Listen to Kim’s 5 minute mini-master classes on marketing every Friday on The Exit Interview with Kim Rittberg podcast.

This episode is brought to you by Real Geeks and Courted.io.

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Topics Covered

Video content strategies for real estate agentsOvercoming fear of being on cameraCreating engaging social media contentBuilding personal brand through videoEffective use of social media platforms

Resources Mentioned

Ring light

toolRecommended for improving lighting in video content.