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2025-03-13⏱️ 0:12:50Analyzed

Kim Rittberg

How To Set Goals Around Social Media Video • Video Boot Camp for Real Estate Professionals • Kim Rittberg

Marketing and Media SpecialistKimRittberg.com📍 Brooklyn, New YorkAward-winning digital content strategist
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Episode Summary

In this episode, Kim Rittberg shares insights on how real estate agents can leverage video content to build their personal brand and generate leads. She provides actionable tips for overcoming the fear of being on camera and emphasizes the importance of authenticity and consistency in content creation. Kim also discusses the use of social media platforms to engage with potential clients effectively.

🎯 Key Timestamps

12:30

Agents are hesitant to be on camera due to self-consciousness

Kim suggests preparing your mindset, being authentic, and practicing to become comfortable on camera.

09:03

Agents struggle to generate leads through social media

Develop a consistent video strategy focusing on educational and entertaining content to engage and attract potential clients.

15:10

Creating video content seems time-consuming and costly

Start with simple videos using your phone, focusing on authentic and valuable content rather than high production quality.

🎬 Clip-Worthy Moments

tactical specificity15:45 - 16:30
"You can grow your business with an iPhone. Not only can you today, that's better than the other stuff."

Hook: Think you need expensive gear for great video content? Think again!

mindset shift28:00 - 28:45
"Get out of model mode... into teacher mode. Think about who you're helping and who you're serving."

Hook: Stop worrying about how you look on camera!

💡 Key Tactics

Use a hook in the first few seconds of your video

To capture attention immediately and increase engagement. (35:46)

Batch film multiple videos at once

To save time and maintain consistency in your content strategy. (56:51)

💬 Quotable Insights

"Video is the biggest growth tactic for marketing; invest in it to grow your business."
"Your first 100 videos might be garbage, but that's how you learn and improve."

Full Description

In this episode Real Estate Video Coach Kim Rittberg talks about fears in goal setting and hitting your goals. Kim elaborates on what might be keeping you from using video as a business tool. Kim also talks about VIP Thought Leader Accelerator where her award-winning team creates polished, high-impact videos that make you stand out.

Sign-up for Kim’s VIP Thought Leader Accelerator – there’s only one more seat left!

Sign up for Kim’s “5 Videos Every Real Estate Agent Must Make to Sell More Homes“.

If you’d prefer to watch this interview, click here to view on YouTube! 

Follow Kim on Instagram.

Subscribe to Kim on YouTube.

Listen to Kim’s 5 minute mini-master classes on marketing every Friday on The Exit Interview with Kim Rittberg podcast.

This episode is brought to you by Real Geeks and Courted.io.

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Topics Covered

Video content strategies for real estate agentsOvercoming fear of being on cameraCreating engaging social media contentBuilding personal brand through videoEffective use of social media platforms

Resources Mentioned

Ring light

toolRecommended for improving lighting in video content.